SIMON O'BRIEN

SIMON O'BRIENSIMON O'BRIENSIMON O'BRIEN

SIMON O'BRIEN

SIMON O'BRIENSIMON O'BRIENSIMON O'BRIEN
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REPORTING

REPORTING

REPORTING

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DIGITAL

REPORTING

REPORTING

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BRAND

REPORTING

BRAND

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REPORTING

Annual Reports

Sustainability / ESG

Sustainability / ESG

Image of annual reports spread out

Annual Report programmes - strategy, content creation, delivery and project management


Coats Annual Report 2018 (PDF)

Coats Annual Report 2015 (PDF)

Sustainability / ESG

Sustainability / ESG

Sustainability / ESG

Stakeholder reporting - demonstrating strategy, performance and impact 


www.bp.com/quickread

Delphi Sustainability 2019 (PDF)

Coats Sustainability 2018 (PDF)

Online reporting

Sustainability / ESG

Online reporting

Home screen of an online report

Digital first approach - creating compelling content and integrated campaigns


Coats Online Report 2018

Coats Online Report 2017

DIGITAL

Insights

Corporate websites

Corporate websites

User experience strategy diagram

Strategy and planning - meeting audience needs and better user experience

Corporate websites

Corporate websites

Corporate websites

Content delivery and channel management -  meeting needs of corporate audiences 


Visit Delphi website

Visit Coats website

Intranets

Corporate websites

Image of Sharepoint home page

Internal digital channels - to engage employees and build engagement


Read more here

Social channels

Image of social media Home page - LinkedIn

Management of Social channels - to deliver integrated campaigns and postings


Delphi LinkedIn page

Measurement

Image of web screen with Hotjar analytics applied

Measurement and insights - to monitor effectiveness and user experience   

Technologies

Image of car created with virtual reality technology

Exploring new technologies - to enhance communications and campaigns


Coats Innovation Hub walkthrough

Interactive car 3D Model


BRAND

Strategy

Development

Development

Corporate brand eco system

Corporate brand - developing effective brand  propositions for stakeholders

Development

Development

Development

Design and delivery - concept creation, development and deployment 

Management

Development

Management

Brand management Delphi Technologies

Digital tools and guidelines - creating brand consistency and effectiveness 

EXAMPLES:

bp plc #reporting

  • reporting project for FTSE 10 global leader
  • delivery of bp sustainability report 2021
  • developing supporting suite of ESG materials
  • strategy and content for www.bp.com/sustainability

BAT plc #digital

  • corporate website refresh project for a global FMCG
  • design, build and deployment for www.bat.com
  • content development and optimisation
  • analytics and measurement 

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Simon O’Brien

+44 (0)7803 930834

Simon O’Brien | Copyright © 2025

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